Tribute Brand is a digital fashion brand creating clothes for all of your realities. As the consequences of human behavior become more and more extreme, humans are resorting to a range of digital existences to escape reality and fulfill their wants and needs.
In this new paradigm the digital world is a place to create and consume without boundaries while the physical world is a place to preserve and repurpose. By creating physical fashion and digital clothing Tribute Brand caters to them both.
Tribute Touch
From Tribute Text, a free reading archive edited by Tribute Brand
Tribute Touch (/ˈtrɪbjuːt tʌtʃ/) is a connected experience powered by Tribute Brand’s NFC technology which enables users to connect all of their realities.
By linking physical product with their digital counterpart Tribute Touch user bridges the real and virtual world.
History
Tribute Touch® was introduced in December 2022 alongside Tribute Brand drop PUNK, while in public use since December 2023, embedded in ODDS sweaters.
General use
A connected experience powered by Tribute Brand’s NFC technology enables linking physical and virtual products, and personalization via Tribute App, transparent product information and authentication stored on the blockchain and provides access to offline and online events.
Tribute Touch poster shot at the Tribute Brand’s warehouse during shipment of the 1st edition of ODDS
Personalization
Every Tribute Touch chip is unique and can be adjusted to the user's needs. Using Tribute Touch user can control what others see when scanning their chip. With Tribute App users can add and save a link they want to share with others.
Accessing Tribute Digital Passport®
All information about a Tribute Brand’s physical item is stored permanently on the blockchain. Tribute Passport® shows production information, size, and composition, as well as care and maintenance instructions.
Digital Passport
The information about Tribute Brand's physical items is stored permanently on the blockchain. Tribute Passport shows production information, authentication, size and composition, and care and maintenance instructions.
Tribute App
Tribute Touch® makes every digital experience more fluid. With Tribute App, users can create, join, or share your AR mixed reality experiences with your friends.