Tribute Brand is a digital fashion brand creating clothes for all of your realities. As the consequences of human behavior become more and more extreme, humans are resorting to a range of digital existences to escape reality and fulfill their wants and needs.
In this new paradigm the digital world is a place to create and consume without boundaries while the physical world is a place to preserve and repurpose. By creating physical fashion and digital clothing Tribute Brand caters to them both.
Hyper-Rainbow
From Tribute Text, a free reading archive edited by Tribute Brand
In addition to the type, the Chromie Squiggle algorithm generates variability for the color spectrum of each output. Evocative of both the intensity of a neon sign and the natural form of a wave, the extremely rare Hyper-Rainbow spectrum rises and falls to form an unpredictable crest of color.
While Normal spectrum Squiggles have color sequences spread throughout the work, the Hyper-Rainbow is rare for the way the usual color spectrum is repeated in dense succession across its wave-like form. Approximately 1% of generated Squiggles are Hyper-Rainbow. The variability along multiple dimensions (type and spectrum) can result in ultra-rare emergent combinations, such as a Hyper-Fuzzy or Hyper-Bold.
Hyper-Rainbows ODDS are made in a tonal melange of multi-colored stripes in various sizes. They are knitted by hand on a manual machine.